B2B SaaS products
From discovery to design system, all the way to production code. We build your SaaS or redesign the existing one without breaking what works.
We design and redesign B2B SaaS that your teams and customers actually adopt. And we help you decide where AI creates value, before writing a single line of code.

Product and AI strategy feed each other: we advise on what we know how to build, and build what we have validated. And once the product is ready, we give it the website it deserves.
From discovery to design system, all the way to production code. We build your SaaS or redesign the existing one without breaking what works.
Where does AI actually create value for you? Diagnosis, prioritised use cases, roadmap and governance. MIT Sloan certified.
A good product deserves a website to match. Marketing sites for SaaS companies, B2B showcase sites: code-first, fast, well ranked and built to convert.

You don’t redesign a SaaS by changing the colours. Here is how a legacy screen becomes a product people want to open.
Analytics, tickets, interviews. Every friction is annotated and backed by data.
→ Every friction documented and prioritisedUnread columns, duplicate actions, ghost menus: we make room for what matters.
→ Fewer elements, more clarityHierarchy, readable statuses, reusable components. Your teams ship faster, and consistently.
→ A documented design systemNot a chatbot stuck in a corner: contextual suggestions that save your users time.
→ Time given back to your users| Employee | ID | Site | Role | Joined | Badge | EPI | Status |
|---|---|---|---|---|---|---|---|
| Marie Dubois | EMP-001 | Lyon | Opératrice | 03/2019 | B-114 | 6/8 | Alert |
| Pierre Martin | EMP-002 | Lyon | Technicien | 11/2020 | B-208 | 12/12 | Compliant |
| Sophie Laurent | EMP-003 | Annecy | Cheffe d’équipe | 02/2021 | B-231 | 9/10 | Alert |
| Jean Dupont | EMP-004 | Annecy | Opérateur | 07/2022 | B-305 | 7/7 | Compliant |
| Luc Bernard | EMP-006 | Genève | Magasinier | 01/2023 | B-377 | 6/6 | Compliant |
Three B2B SaaS products, from wireframe to shipped interface. Drag the bar to switch between them.

Results measured on products in production, not on mock-ups.
Every format delivers concrete outputs. You can start small with an audit and go all the way to a full product.
An outside look at your SaaS: where users get stuck, why, and what to fix first.
From discovery to production: we shape, design and build your product with your teams.
Decide where AI creates value for you, and how to roll it out safely for your teams and your data.
A website that presents your product as well as your product works: clear, fast and well ranked.
No price list. Every project is different: it starts with a 30-minute call, followed by a detailed, costed proposal. No commitment.
Request a proposal →Workshops, user tests, sprint reviews: your teams stay in the loop, from the first sketch to production.
30 minutes to talk about your product or your AI project. I’ll tell you honestly whether and how I can help.
Book 30 minutes ↗